Aviator Series: Aviator Chronograph -olive nylon strap / Aviator Chronograph -brown strap

We want to welcome Jack Mason into the Service family and suggest their beautiful Nautical and Aviation inspired watches for Father's Day, which is just around the corner!

The watches are designed and developed in Dallas and feature Super Luminova markings for easy reading during the day or night, a hard mineral crystal face, a 3 year warranty from date of purchase, Japanese Quartz movement, and each dial is hit with a subtle red, white, and blue marking on the second hand, which match the colors of the American Flag.

As an added bonus, the watches with leather straps have a quick release feature so interchangeable leather straps are a fun option.

Aviator Series - back and side view

The Aviator Series options include the Chronograph (in layman's terms, a stopwatch/timer) and the 3 Hand. The face on both is inspired by the instrument gauges of an aircraft. All the Aviators have a star on the dial representing the Lone Star state and the front of the plane etched on the back of the watch.  

Aviator Series: Aviator 3 Hand -brown strap / Aviator 3 Hand Automatic - brown strap

The Aviator 3 Hand Automatic is self winding. The mainspring is wound automatically as a result of natural motion of the wearer's arm.

Aviator Series: Aviator 3 hand -stainless steel / Aviator 3 Hand -tan strap

Nautical Series: Nautical Chronograph -brown strap / Nautical Chronograph -navy strap

Nautical Series -back and side view

The Nautical Series also includes the Chronograph and the 3 Hand. The face on both is inspired by nautical instruments. All the Nautical pieces have a start on the dial representing the Lone Start state and ship's wheel etched on the back. 

Nautical 3 Hand -navy strap

Shop all Jack Mason watches in store now! 

Chris Burkard "Aleutian Wave" / Chris Burkard "Alberta" Packable swim short

Service is once again fully stocked with items from California based brand, ambsn. 

We're especially excited about the collaboration that ambsn did with self-taught photographer, artist and surfer, Chris Burkard. The collection features a special swim short and tee featuring his awe inspiring, layered landscape photography. The use of natural lighting techniques is prevalent throughout Burkard’s work as well as capturing humanizing moments in both cultural and natural landscapes

View more of Chris Burkard's photography here!

Also, check out the rest of our selection of ambsn's newest tees, button down shirts, hats, and swimwear. Note the novelty prints inspired by Summer and American pride, just in time for July 4th. 

"Palmero" Tailored Fit Shirt, bone / "Village" Tailored Fit Shirt, ash grey

"Parrot" Tailored Fit Shirt, coal 

"F Yeah" Reverse Image Tee, bone / "Mouthful" Image Tee, coal

"High Desert Wolf" Tee, coal - front and back

18" U.S. Flag Boardshorts, red/white/blue / 18" Parrot Boardshorts, coal

"Burgerworld" Six-Panel Hat With Leather Closure, denim

"Sunny's" Six-Panel Hat With Leather Closure, melon

"Eyes" Six-Panel Hat With Leather Closure, black

"F Yeah Burger" Trucker Hat, navy

Shop for all ambsn items in store now. 

Service Menswear is excited to present a hat, shorts, swim trunks and tees from The Critical Slide Society (TCSS).

Founded in 2009 in a seaside village on the Central Coast of Australia, TCSS was launched by a couple of like minded surfers, Jim Mitchell and Sam Coombes, who, with a good sense of humor and a keen eye for art and design, had the vision of an authentic, creative label as a platform to celebrate an emerging alternative movement within surf culture: one that’s less about the winner’s podium and more about the simple joy of a deeply engaged surfing life.

TCSS works with artists, photographers, designers, filmmakers, surfers from across the globe, all of whom share a similar outlook. TCSS unique approach and its detail oriented design, has quickly become recognized for being one of the leading surfwear companies in originality.

Mitchell and Coombes describe the company in their own words: "A slippery little creature. Wrestled from the minds, pencils & sketchbooks of a small few in Australia & the United States, fed on a strict diet of colorful foam mowers, soulful skeg flexers (past & present) and the versatility of the humble surf craft beneath our feet.”

Paradise Bucket hat

Live Fast Tee

Live Fast Tee details

Island Life tee

Island Life Tee details

Mr. Perfect Walkshort

Plain Jane 16" trunks

Transit 16" boardshort

Buy all TCSS items in store now. 

Natural Cotton Linen Check 

New for Spring, Service is now stocked with fun novelty prints, plaid and solid color styles of button down shirts from our friends at Naked & Famous. All the shirts come in regular fit which allows for an easy fit in the body and arms. Contrary to the photos, they are only available in short sleeve which you will find to be mostly exclusive to Service Menswear. As always, N & F's shirts are made with 100% Japanese cotton and assembled and sewn in the oldest existing shirt factory in North America, which was founded in Quebec in 1894.

White Chambray Multicolor Neps

White Chambray Multicolor Neps (detail)

Tigers & Waves

Tigers & Waves (detail)

Double Weave Slub Gauze in black 

Double Weave Slub Gauze in white 

 Blocks & Roberts Jacquard 

Blocks & Robots (detail)

Shop above Naked & Famous shirts in store only. 

Bandana Print Shirt

Service is very excited to present new Spring arrivals from CREEP by Hiroshi Awai.

CREEP was founded in Osaka, Japan by Kiyofumi Awai in 1997 and in 2008, Kiyofumi's brother Hiroshi, based in Toronto Canada, joined CREEP as men's creative director and launched CREEP by Hiroshi Awai.

Fatigue Shorts  (also available in army green)

Hiroshi's design direction combines innovative Japanese design and fabrics with his passion for the simple beauty of functional American workwear. The Spring collection has a strong utilitarian and military influence and features details like French stitching and all around impeccable construction. 

Cabana Stripe Slub Shirt

What can a customer expect from CREEP?

"Comfort and timeless fits are the most important key aspect of our brand.  So our fits are not overly slim or loose. My goal is to create garments customers can wear season after season. I hope people consider CREEP as one of the classic men’s lines in the future." -Hiroshi Awai

Shop all CREEP items in store now. 

50th "Authentic" -side view

When the Van Doren brothers, Gordon Lee and Serge D’Elia, opened the doors to their Vans store on March 16th, 1966, they sold twelve pairs of authentics style shoes. The customers were told to return to the store later in the day; the brothers had to rush to the nearby factory where they manufactured the shoes on the spot! When the customers returned to pick up the shoes, the brothers realized that they forgot to have money till on hand to make change. The Van Doren's asked the customers to return the next day with payment. All twelve customers returned to pay in full. Back in 1966, the Van Doren brothers set out to make quality footwear at an affordable price, and today, 50 years later, Vans continues to achieve their goal.  

Service Menswear is proud to feature a capsule collection from their 50th "golden" anniversary styles that prominently feature golden anniversary foil detailing. The shoes come in the original Van Doren shoe box design from 1966.

50th "Authentic" -top view

50th "Era 59" -side view

Unsurprisingly, Vans actively sponsor skateboard, surf, snowboard, BMX and motocross teams, have opened famous skate parks, and have had many famous ambassadors that swear by the Vans name. In addition, Vans has also been a long-time supporter of music, namely as being the primary sponsor of the traveling music festival, Van's Warped Tour. They started the fest in 1996 making it the longest running concert series. 

50th "Era 59" -back view

As their passion and investment in youth culture show no signs of slowing down, Vans continues to reinvent themselves while maintaining the quality and timelessness that they are known and loved for.

Happy Birthday, Vans! Here's to 50 more years of greatness!

Purchase above shoes online and in store.

Laneway boardshort

Banks is a global men's brand based in the USA, Japan and Australia created by surf industry veterans Tim Cochran, Masahiro Shibahara, and former professional surfer Brad Gerlach. 

Splice boardshort

The three owners grew up surfing and wanted to create a brand that was understated, less focused on branding, and more focused on quality and sustainability. Banks is openly passionate about decreasing their carbon footprint and they do this by using recycled polyester for their labels, organic cotton, and PVC & phthalate free inks.

Loom tee

Banks focuses on the guys who grew up surfing, much like themselves, but are influenced by other passions like photography, music, architecture, and travel; guys that want a premium product, are conscious about the environment and are seeking an authentic brand that will mature with them.

 Laneway boardshort

Simply put, their mission is to merge style and understated functionality with a sustainable approach to design and development.

Shorts now available in store and online, tee available in store only. 

Matt Leines is a Brooklyn based artist that grew up in New Jersey and studied illustration at RISD. His influences range from suburban American culture to primitive and non-western art, myths to masks, He-Man cartoons, and the WWF. Leines creates a surreal, obsessive, highly detailed world inhabited by men and beasts and everything in between, chronicling their conflict and culture.

Tiger t-shirt front and back

"If I stumble upon something, I try to draw it in my sketchbook as quick as possible. I like to look at a lot of different paintings from different cultures where you have to infer what is going on. If there is something I come across, an image, a composition, an idea, I just draw it--and I'll use the word bastardized--until the initial influence has disappeared and it exists only in my world."

All over jacquard pattern socks

Lion patch tank top

For the Matt Leines/RVCA collaboration featured in the above items, the focus is on the stylized lightening bolt and the tiger "mask", which are recurring images/characters throughout his work. Leines work has steadily been shown all around the world since 2002, namely at Deitch Projects in NYC, Roberts and Tilton in LA, in Athens, Greece and Tokyo, Japan.

Shop for the tee, tank and socks in our brick and mortar store or the online store. The beach towel is exclusive to in store.

Check out more of his Matt Leines' work here!

ambsn is a company based in San Clemente, CA. The company was founded by two brothers, Dustin and Dylan Odbert, in 2002. What had originally started as a fundraiser for a friend in need has now become a California inspired menswear brand. 

ambsn focuses on colorful, lightweight, tailored clothing for a beach inspired lifestyle. In short, they put a new spin on beloved classics: New Wave Nostalgia.  

“We try to keep it a full California beach vibe,” Odbert said. “Everything is always really fun, more tailored toward the fashion and play sides of surf. We have a pretty wide demographic we sell to.” 

woven shirt detail:

"It is a childhood memory that reminds you of everything right in the world. ambsn lives life without the pressure of reality. Clever and curious and ready for the world."

Shop all ambsn looks seen above in store and online.

"The Authentic SF" Yusuke Hanai Classic White 

"My name is Yusuke Hanai. Illustrator from Japan. I started surfing when I was in high school. I surfed at my local reef break. And I will keep surfing from that point on for the rest of my life."

"The Authentic SF" Classic White top view  

Much to his conservative parent's chagrin, Yusuke Hanai followed his dream of becoming an artist by saving up money bartending before attending art school in San Francisco. He continued to surf while in SF and was influenced by the people and counter culture there. His art is now known worldwide and it all came from continuing to pursue his passions.

"I liked doodling ever since I was a kid...I like people, especially weird people. Weird people are interesting and such great characters. And there are so many of those types of people in surfing. Of course I love surfing so sometimes I like to draw surfers."

"Mens Hanelei" flip flop 

The Authentic SF canvas shoe and the Mens Hanelei flip flop are the result of the collaboration between Vans and Hanai. They showcase the Japanese artist’'s modern mid-century details and illustration while maintaining the classic Vans form. Fun fact: the left and right foot on both the shoes and flip flops feature different illustrations.

You can now find both styles in our brick and mortar store. Click on any photo above to view/purchase in our online store.

"Think about what people want you to do. Think about what you can do to make people happy. Then find out what you want to do."  -Yusuke Hanai

Introducing Dickies Construct, a new line from Dickies that blends their iconic workwear with a modern, slimmer fit and rich seasonal colors. Dickies is a company that has always adapted to the times, from their beginnings as an overall manufacturer to the early 90s when punks and skaters co-opted the brand. This willingness to change and evolve is what has kept Dickies around for close to 100 years.

Many people will associate Dickies with the hard-working, salt of the earth mechanic or truck driver, not the younger, more fashion conscious image that the Construct line brings with it. The slim silhouettes and clean lines of Dickies Construct don’t replace the durability of the original, but complement it. Much of the Construct line is made from the same technical fabrics as their workwear.

Several of the pieces in the Dickies Construct collection are made from patterns found in the Dickies archive room. The Quilted Overshirt is a design from the 1940s. Minus the quilting, this exact shirt was being manufactured during the Second World War. Shirts during this time generally fit much baggier than the shirts of today. Dickies designed this overshirt to create a more tailored look while still leaving room to comfortably wear a shirt underneath.

Dickies Construct is now in stock at Service, in the shop and online.

Stop by on Thursday, October 22nd for an exclusive look at Deus Ex Machina's new Made in LA raw denim. We'll have a pop-up shop from the Australian moto brand, drinks from South Austin Brewery including the new Evel Ale, and tunes from DJ Give'r. We'll also be giving away rad Deus image tees for every purchase over $100.

You can take a look below at new Deus arrivals, now available in-store and online. We'll have even more goods at the party. See you there.

Saxon Work Jacket in Black + Albie Brushed Shirt in Forest.

Climb High Trucker Hat in Forest.

Slippery When Wet Tee in Washed Black.

Steve Slub Pocket Tee in Black Indigo.

Venice Address Pocket Tee in Black.

Max Gitman opened the Ashland Shirt & Pajama Company in Ashland, Pennsylvania in 1932. His two sons, in 1978, turned that into the brand we know today as the Gitman Brothers. The brand has long been a mainstay here at Service. Season after season, the brothers have consistently made beautiful, vintage inspired shirts that we’re proud to carry. Their many years of experience making well-constructed, comfortable shirts show in the Gitman Vintage Fall/Winter 2015 collection.

New arrivals include a beautiful wool overshirt with a hidden button down collar, in addition to several plaids and ginghams with rich colors perfect for the upcoming cool weather. We’ve also introduced a light-weight, grey flannel, and a selection from Gitman Vintage’s ‘Seed To Sew’ collection.

With the ‘Seed To Sew’ collection, Gitman embraces their roots by making shirts with 100% American made materials. Everything about these shirts, from the cotton grown in American soil to the shirt factories in Pennsylvania, is made in the USA. 

These new arrivals have us excited about cooler weather and American craftsmanship. Come on in to the shop and check out these new styles.

Welcome Stranger has been designing everyday staples for their men's stores since 2010. This Fall, the San Francisco based brand launches their collection at specialty stores around the country. We are proud to offer Welcome Stranger's made in the USA shirting and accessories, now at Service.

Join us on Thursday, October 8th for an event featuring Welcome Stranger and GQ Magazine. We will have a tent with the entirety of the Fall line, brews from South Austin Brewery, and tunes from our friend DJ Starsign. We'll be hanging out from 5pm - 8pm. Look forward to having you.

Introducing Velva Sheen, a vintage inspired sportswear company focused on recreating classic basics that are perfect for layering or on their own in the late Texas summer. 

Originally founded in 1936 and located in Cincinnati Ohio, Velva Sheen produced custom printed shirts which separated them from many knitwear competitors at the time. More recently Velva Sheen has shifted production to California while retaining their original vintage logo and design. A great aspect of these shirts is that they are circular knit, meaning they do not have any side seams for extra comfort. Once you go seamless there’s no looking back.

Velva Sheen creates all their garments with the utmost attention to detail while incorporating a variety of different fabrics and dying processes to keep things interesting. Ranging from indigo garment dye to slubby irregular knits, each piece is unique. And staying true to their roots, all of their pieces are made in the USA.

New arrivals from Hartford are now at Service for Fall. We have stocked a variety of solid and plaid shirts ranging from oxford cloth to brushed flannel and chambray. The materials are luxe and soft as we have come to know from Hartford. We are now introducing each shirt in a slim fit with a button down collar.

In addition, we have stocked an unstructured boiled wool blazer in dark navy. The garment is lightweight and soft. The blazer features four buttons at the front with an extra button at the collar for additional coverage.

Slim fit shirting in oxford cloth and mid-weight brushed flannel.

Slim fit shirting in brushed slub chambray and lightweight plaid flannel.

Slim fit shirting in lightweight plaid and micro houndstooth flannel.

All Hartford flannels, chambrays, and plaids come with nice detailing at the cuffs. Plaid flannels with interior cuff binding in red and blue stripe.

1. The Cordster Jacket in Brown. 2. Indigo Oxford Shirt in Dark Indigo.

2. Indigo Oxford Plaid Shirt in Dark Indigo.

4. Melange Twill Button Down Shirt in Grey Indigo.

5. The Shetland Sweater in Rust.

6. Melange Twill Button Down Shirt in Classic Blue.

7. Twill Chino Pants in Dark Khaki.

8. Twill Chino Pants in Classic Blue.

New from the Vans California Collection, the Sk8-Hi Cup in Black & Whisper White. This sleeker version of the Classic Sk8-Hi has a new cup sole for added support and durability, as opposed to the traditional vulcanized sole. In addition to added comfort, the cup sole gives the classic shape extra appeal, with the visible tonal stitching. If you're a skater, the technical aspects of this shoe are great and if you're wearing them casually you'll get the bonus of added comfort for just kicking around.

Another new addition to our Vans selection is the Vintage Old Skool in Dark Earth & Aluminum. This one features contrast white stitching on soft suede with a classic white sole and white laces.

We've really been loving the gumsole as an alternate option to the classic white rubber sole. This is the first Old Skool we've introduced with a gumsole. Classic black and white with a twist.

Available now in-store & online.

The RVCA Recession Collection is here! Caps, sweatshirts, tees, shorts, and socks have all arrived at Service and no one item is over $50. Stock up on soft cotton tees in black and white, $18 each, poly cotton shorts and pants, $42-$48, and hoodies and crew neck sweatshirts which are $38-$45. Available in-store and online.

Above, Recession Collection 6-Panel Hat in Dark Olive. Also comes in Black.

1. Recession Collection Pullover Hoodie in Black 2. Recession Collection Crew Sweatshirt in Heather Grey

1. Recession Collection Tube Socks in Black 2. Vans Authentic Gumsole in Birch

1. Recession Collection Dayshift Pant in Pirate Black 2. Recession Collection Dayshift Pant in Chocolate

 1. Recession Colleciton Dayshift Shorts in Red Earth

1. Recession Collection Pocket Tee in Black

1. Recession Collection Pocket Tee in White

New arrivals from Naked & Famous Denim have begun to trickle into the store. We've stocked an amazing white nep short sleeve shirt and a handful of solid color slim ties. The ties are made from the beautiful Japanese fabric the brand uses to make their shirts. They are 2" wide and come in 6 different colors and 3 fabrications.

Above, 1. Short Sleeve Regular Shirt Multi-Color Nep in White Neptune 2. Slim Tie in Blue Nep Chambray 3. Super Skinny Guy in Slub Stretch Selvedge Indigo. 4. Slim Tie in Red Grey Heather. 5. Slim Tie in Silver Heather.

A core item we carry year round is the Regular Fit Blue Nep Chambray shirt. In the Fall/Winter we stock the long sleeve version, and in the Summer we stock the short sleeve version. Both styles are available now in-store and online. A new edition to our Naked & Famous denim offering is the Super Skinny Guy in Black Power Stretch. Also available in the store and online.

Above, 1. Short Sleeve Regular Fit Blue Nep Chambray Shirt 2. Slim Tie in Light Grey Heather 3. Super Skinny Guy in Black Power Stretch. 4. Slim Tie in Blue Nep Herringbone 5. Slim Tie in Charcoal Heather.

Shop ties HERE. Shop denim HERE. Shop shirts HERE. And shop our sale HERE.

1. RVCA Tell Tale Long Sleeve Flannel in Red Ochre, 2. RVCA Recession Collection Beanie in Black.

1. RVCA Lowdown Long Sleeve Flannel in Rosewood, 2. Vans Belsey Beanie in Golden Brown.

1. RVCA Callistor Military Jacket in Dark Olive, 2. RVCA That'll Do Check Oxford in Midnight, 3. Vans Snider Hat in Black.

New at Service, we have stocked two styles of Vans x Eley Kishimoto collaboration. Above, the Classic Slip-On in Flash Black & White and below, the Era Whooping Waffle in Marina. We've also stocked a printed bucket hat and a pair of socks from the collection.

Eley Kishimoto is a London based fashion and design company founded in 1992 by Mark Eley and Wakako Kishimoto. Living by the maxim "print the world" Eley Kishimoto are known for their vibrant graphic print design and for collaborating with renowned fashion brands worldwide.

In addition, we have stocked new Summer Vans from the Classics and Surf collections. All available at Service, in-store & online.

Vintage Slip-On in True White Blanc.

Premium Leather Authentic Decon in Tortoise Shell

Costa Mesa SF in Pewter Marshmallow.

Era Gumsole in True White.

Era Gumsole in Blue Nights.

Introducing the Local Branch, made in the USA t-shirts inspired by the travel adventures of creators Mackenzie Edgerton & Blaine Vossler. This husband and wife team travel the country in their refurbished Airstream trailer and hand make each piece of the clothing and accessories collection inside their mobile home. The designs are inspired by the places they see throughout the year, from Taos, New Mexico to Upstate New York, Las Vegas, Austin and more.

Now available in-store and online.

Short sleeve shirts, slim fit shorts, swim trunks, printed bucket hats, and the eponymous Goodstock Chino have landed at Service for summer from Globe Australia.

From the brand themselves, a brief history of Globe:

"Peter and Stephen Hill founded Hardcore in 1984 and rapidly expanded it to become on the world's largest skateboard distribution companies. At the time, the Hills were professional skateboarders who were dissatisfied with the quality of skate and snow products available in Australia, so they went into business to import the best from the US.

Through constant film productions, promotions, tours, contests, video and magazine advertising, Hardcore became the driving force behind the skateboarding explosion during the mid 80's in Australia.

In 1994, along with brother and current Globe CEO Matt Hill the Globe brand is created. After 10 years of design, production, and distribution with Hardcore, it was time to create a global brand, first with shoes for skaters and surfers, and then with apparel and hardgoods for the broader boardsports market.

Fast forward to today and the same crew of skaters, surfers and snowboarders that started the business back in the 80's has grown to a global network of counter culture artisans that are united by board sports, street fashion, media, and design and film."

Check out the latest arrivals now available in-store and online, at Service.

We wanted to introduce Almond into our mix for the following reasons:

1) The product is all made in the USA.
2) The creators give attention to craftsmanship and to building relationships with the people who produce their products.
3) The collection has an appealing Southern California style and sensibility which is reflected in each product.

From Almond:

"The shops we are privileged to work with don't necessarily carry surfing as a common thread, but share a desire to make quality USA made goods, and educate the customer about the brands and makers behind them. Thankful for like-minded people and friends who make it all possible."

Almond offers high quality staples for the Summer, which we now offer in the shop and online.

It is no secret Service has a fondness for surf and skate inspired brands. We began selling RVCA when the brand launched in 2001. We were attracted to the collection because it was simple, affordable and durable. Today, almost fifteen years later, each collection maintains those same design sensibilities season after season. Now a much larger enterprise, RVCA remains a great value and a celebration of its casual surf/skate roots.

We sold the original Recession Collection at our Campus store because it was super affordable and cool. It was designed with a Dickies vibe and introduced poly cotton durable blends to skaters, couriers, baristas and students. The Recession Collection pant and short were the original inspiration for what is now the Weekend Chino, a mainstay in RVCA’s broader offering. Then the shorts were basically short versions of Dickies pants. Shirts were poly cotton versions of a two pocket work shirt like guys wore at gas stations and auto garages mostly sold by Dickies at the time. RVCA was the perfect compliment to our Vans offering. They are still great together.

Back then RVCA seemed real, raw and relevant, not unlike Altru, Mollusk or Almond, now. We still love the RVCA team’s smart designs.

Today, RVCA maintains an important place in our assortment. Have a look at our new arrivals including shorts, tees, tanks, swim trunks, and shirts.

In addition, we will always offer RVCA short sleeve and long sleeve oxford shirts in core and seasonal colors, as well as the Weekend Chino, all available in the store and online.

This Fall, we will re-introduce Dickies at Service with the Dickies Construct Collection. Work wear inspired pants and jackets with a modern fit. The Recession Collection is also back as a special collection within the RVCA brand. The clothing will feature the original label on staple basics like cotton tees, sweatshirts and chinos.